COSHUMA Brand24 free-trial guide →
Social listening comparison · Updated Sep 20, 2026

Brand24 vs Mention: which social-listening route fits your team?

Brand24 and Mention both cover social and web monitoring, but they are no longer equivalent buying options for a new customer. Brand24 is sold as a standalone product with published plans and a 14-day no-card trial. Mention’s help center states that, as of July 1, 2026, Mention is no longer sold as a standalone product; existing customers can keep their plans, while new social-listening evaluations are directed toward Agorapulse Listening.

Brand24

For teams that want a standalone, self-serve option

Brand24 currently offers a 14-day free trial with no credit card required. Its Individual plan is listed at $249/month on monthly billing or $199/month when billed annually.

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Mention

For existing Mention customers or teams evaluating its successor path

Mention’s current pricing page still documents Company-level monitoring features, but its help center says new standalone Mention sales ended on July 1, 2026. New buyers should verify the current Agorapulse Listening route rather than assume Mention is available as a new standalone subscription.

Check Mention availability & pricing →

Quick decision table

Decision pointBrand24Mention
Availability for a new buyerStandalone subscriptions are availableNo longer sold as a new standalone product as of July 1, 2026; existing customers can retain current plans
Entry / trial14-day free trial, no credit card requiredCurrent Mention pages route demo and free-trial actions to Agorapulse; verify the current listening offer before starting
Pricing visibilityPublic monthly and annual plan pricing is listedMention’s current pricing page describes a Company offer, but new standalone sales have ended
Monitoring scopeWeb and social mentions, alerts, sentiment and competitive monitoringSocial and web monitoring, review monitoring, Boolean search and alerts
AnalysisSentiment, reach, competitor comparison and AI-assisted insightsSentiment, share of voice, competitor benchmarking, dashboards and reporting
Team workflowUnlimited users on Team and higher plans; collaboration varies by planTeam roles, shared alerts, reporting and multi-user controls are documented on the Company offer

Brand24 is the more relevant route when…

  • You are shopping for a new standalone social-listening subscription today.
  • You want published plan pricing and a defined 14-day no-card trial before paying.
  • You want to test keyword monitoring, alerts, sentiment and competitor tracking without first moving into a sales-led evaluation.

Mention is still relevant when…

  • You are an existing Mention customer deciding whether to keep your current plan.
  • You need to understand Mention’s documented monitoring, Boolean search, reporting and collaboration capabilities before evaluating the Agorapulse Listening path.
  • You are comparing migration or successor options rather than shopping for a new standalone Mention subscription.

Lowest-risk way to decide

If you already have access to Mention, use the same monitoring brief in both products: one brand name, one competitor and one important category keyword. Compare relevant-result quality, alert usefulness, analysis depth and reporting. If you are a new buyer, first confirm which products are actually available for a new subscription before comparing trial experience.

Official sources

Vendor terms can change. Check the linked official pages before purchase or migration.

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